Rugsville Alena Traditonal Floral Red Persian Rug (150 x 240 cm)
Rugsville Alena Traditonal Floral Red Persian Rug (150 x 240 cm)
In stock
- SKU
- 72321-58
- Color
- Red
- Sizes
- 5x8
Delivery
Free delivery across mainland UK · 3–5 working days · 14-day returns
Faded coral, soft indigo, and ivory in proportions a nineteenth-century Persian rug would recognise. The medallion holds the field, the corner-pieces echo it, and the border carries the floral guard bands the form requires. The studio worked the pattern in graphite for several months before approving it for production.
The pattern began as a drawing in the studio, was rendered into a digital cartoon, and reaches the loom as a colour code the jacquard mechanism reads one warp at a time. The discipline is closer to the planning of an offset print than to the improvisation of a hand-knotted weaving, and it is the source of the pattern's clean register.
The fibre
The yarn is engineered polypropylene, heat-set so that the colour sits inside the fibre rather than on its surface. The pile stays flat under furniture, recovers from compression on its own, and does not shed. Daily traffic does not show the way it shows on tufted wool, and the cleaning protocol stays inside the range of what a normal household can manage.
The composition
The medallion sits inside a field of vine and palmette work that reads, at distance, as a single dense ground and, at close range, as a botanical garden. The border carries three guard bands, with the middle band doing the structural work. The dominant tones read as red.
The piece in a room
5' x 8' (152 x 244 cm) is the canonical scale for a primary living room with a sectional or two facing sofas above it. The composition is built to be read from the standing height of someone walking into the room. Pairs with both saturated wall colour and lime-washed neutral plaster. The intended use is the room that the wool tier cannot reasonably enter. A holiday home that goes unattended for months. A household with pets and children. A lobby or a corridor with the foot traffic of an ordinary working week. The construction is built for that life cycle and the pattern carries the brief.
Care
Weekly vacuuming keeps the surface fresh. For spills, blot with a clean dry cloth and follow with mild detergent if needed. The synthetic pile dries quickly and resists discolouration. The rug requires no specialist cleaning under normal use.
Reference
- Medium: heat-set polypropylene, jacquard-woven
- Dimensions: 5' x 8' (152 x 244 cm)
- Density: ~600,000 points per square metre
- Pile: 12 mm
- Origin: Turkey
Free UK delivery. 14-day returns. Authentic hand-knotted craftsmanship.
| SKU | 72321-58 |
|---|---|
| Recommended Use | Indoor |
| Commercial Use | No |
| Collections | MILAT |
| Color | Red |
| Colors | Red & Rust |
| GTIN | 738712668415 |
| Handmade | No |
| Brand | Rugsville |
| Assembly Required | No |
| Rug Weave | Machine Made |
| Rug Styles | Oriental & Persian |
| Rug Sizes | 5' x 8' |
| Rug Size | 150 x 240 cm |
| Shop By Room | Bedroom, Entryway, Living Room |
| Rug Shape | Rectangle |
| Rug Materials | Synthetics |
Day-to-day care
- Vacuum gently once a week without a rotating brush bar — use the suction-only setting on hand-knotted or hand-tufted pieces.
- Rotate the rug 180° every 3-6 months so foot traffic and sunlight wear is even.
- Use a quality rug pad underneath for slip resistance and to extend life.
- Blot fresh spills immediately with a clean white cloth — do not rub. Work from the edge of the spill inward.
Deep cleaning
- Professional dry-cleaning is recommended every 12-24 months for hand-knotted carpets.
- Avoid steam cleaners and hot water on natural-fibre rugs (wool, silk, jute) — they can cause shrinkage and dye bleeding.
- For washable flat-weaves and cotton dhurries, machine-wash on a gentle cold cycle in a mesh bag.
Storage
- Roll (do not fold) the carpet around a clean cardboard tube, pile-side in.
- Wrap in breathable cotton sheeting (not plastic) and store in a cool, dry, well-ventilated space.
- Use moth-protection sachets if storing wool for more than a season.
For specific concerns, please message us on WhatsApp or email support@rugsville.co.uk with a photo of the issue.
Frequently asked
How long will shipping take?
Free standard delivery across mainland UK is 3–5 working days. Highlands & Islands, Northern Ireland and remote postcodes typically take 5–7 working days. We’ll email a tracking link as soon as your order is dispatched.
Will the colour exactly match the photo?
Each rug is hand-crafted with natural-dye yarns, so a small variation in shade, pattern density, and tone is expected and is part of the authenticity of a handmade piece. Colours on screen also vary by monitor and lighting. If you are matching a specific decor, request a yarn sample before ordering.
Can I get a sample before buying?
Yes — we send 2-3 small yarn / pile samples for £25 (refundable against your purchase). Message us on WhatsApp or email us with the SKU and your delivery postcode to arrange a sample.
What is your returns process?
Under the UK Consumer Contracts Regulations you may return your order within 14 days of delivery for a full refund, in original condition (rolled, not folded; no pet hair, smoke, or stains). Email support@rugsville.co.uk or message us on WhatsApp with your order number and we’ll arrange a return collection. Refunds are processed within 3-5 working days of receipt at our warehouse.
Do you take custom orders?
Yes. Custom-size, custom-colour, and custom-design hand-knotted rugs typically take 8–14 weeks depending on size and complexity (production plus shipping to the UK). Minimum custom-order size is 4'×6'. Send us your brief on WhatsApp with the room photo and dimensions for a quote.
Do you ship to Europe / outside the UK?
Our online checkout currently ships to mainland UK only. For orders to the EU, Channel Islands or Republic of Ireland please email support@rugsville.co.uk with the SKU and full address — we’ll quote courier and any duties before processing.
Have a question about this rug?
We are happy to answer questions about size, material, weave technique, sample availability, custom orders, lead times, or anything else. Average reply time is under an hour during UK business hours (Mon–Fri, 9am–6pm GMT).
Or email support@rugsville.co.uk
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